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Travel and Hospitality: Using Consumer Insights to Keep Up with the Wellness and ‘Experience’ Trend

Posted:  January 1, 2018

American consumers continue to move beyond just booking accommodations to reserving entire Airbnb ‘experiences.’ Major online booking sites like TripAdvisor, Booking.com, and Expedia have long begun expanding into tours, excursions, and alternative lodgings to meet consumer demand. Hotel giant Hyatt Hotels Corporation expanded its offerings acquiring wellness hospitality brands like Miraval Group and Exhale Spa, […]

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