How We Can Help

We provide a full suite of customizable data and insights services that help our clients make informed decisions to improve their business.

Our Process

Although the services we offer are complex, we make it easy to implement and understand.
We take a consultative approach partnering with you to assess and align on objectives and KPI’s.
We then following a three-step process.

Collect

  • Utilization of best in class technology, methodologies, and techniques.
  • Data strategy, ETL, surveys, focus groups, online boards, in-depth interviews.

Interpret

  • An experienced and dynamic team of data scientists, researchers and strategists who draw actionable insights out of data.

Activate

  • Provide valuable recommendations to refine strategy and targeting.
  • Utilize machine learning and custom solutions to put data to work for you.

Our Solutions

We focus on what matters most.

Drive competitive differentiation to increase market share

We benchmark and assess our clients brand against their competition while identifying differentiating opportunities giving our clients a competitive advantage. Services include:

  • Awareness and Usage
  • Brand Perceptions
  • Key Buying Factors
  • Market / Consumer Segmentation

Check out the Impact Our Services Can Make:

View Case Study

Improve marketing return on investment

We help you understand your target audiences’ path to conversion, optimal touchpoints and geographies. We assist in measuring and testing media and messaging to drive higher conversion and a better return on investment. Services include:

  • Path to Purchase
  • Cross Channel Attribution
  • Media, Message and Creative Testing
  • Trade Area Optimization

Check out the Impact Our Services Can Make:

View Case Study

Increase repeat business and new customers

We quantify and segment your customer base to identify valuable target audiences and look-alike consumers and prescribe tailored marketing strategies. We measure customer satisfaction levels and map customer journeys to optimize operations and increase customer loyalty and retention.
Services Include:

  • Customer Experience Management
  • Journey Mapping
  • Customer Life Time Value, Segmenting and Scoring
  • Custom and Predictive Audiences

Check out the Impact Our Services Can Make:

View Case Study

Our Expertise Spans Two Key Disciplines

Data Science

  • Data transfer and APIs
  • Descriptive, diagnostic, predictive, & prescriptive analytics
  • Machine learning
  • Natural language processing​​​​​​​

Consumer Insight

  • Surveys and polling
  • Online bulletin boards
  • Focus groups
  • Shop-a-longs (in person & mobile)
  • Ethnography
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